Taking A Unique Approach to Property Management

Looking for a property manager near you? It’s not just about geography. In this article we remind people of the connection they have to their homes, demonstrate how hard it is to find the right residents, and discuss how Belong is solving these problems.

The ideal property manager is one who recognizes a home is not just a deed or an address.  It has much more meaning.

That’s the reason why Belong goes out of its way to avoid certain terms and phrases that bring to mind the worst qualities of the real estate industry. “Landlord,” for instance, seems like a relic from feudal times. “Tenant” can make someone feel like a second-class citizen.

So is it any wonder, when one side’s given so much power at the expense of the other, that the landlord-tenant relationship can turn adversarial so easily?

Instead of “landlord,” Belong uses the word “homeowner.” Not only is it friendlier, but it’s more accurate, too. Because most of the people who turn their houses over to  Belong aren’t traditional landlords. By and large, they aren’t professional investors.  They don’t own a fleet of buildings and apartments that they’re constantly renting out. 

Some are in the process of downsizing, but aren’t quite ready to give up the family home — maybe they imagine that someday their children or their children’s children will want to move back in; others are “accidental homeowners,” who’ve inherited the property from a family member who’s passed away.  They see an opportunity to generate passive income, but critically, they aren’t opportunists. 

Learn more about the pros – and cons – of owning a rental property

They are people who love their homes, who have an emotional attachment to them, and want the next residents to feel the same way.  They care about putting the right people in their homes, first and foremost.

That’s why Belong works so hard to match the right residents to the right homes.  Of course,  credit checks, identity checks, and criminal background checks are all industry standard.

Belong goes above and beyond those basics, personally interviewing each and every potential resident.  Finding the perfect person – or couple or family – means they will take great care of the house, and also stay in it longer.   Which reduces vacancies. Stability is a good thing.

But finding the right resident is just the beginning of the journey, not the end of it. What if you could ditch property management services to modernize your entire rental experience? Belong does exactly that, combining industry-busting technology with human smarts to make renting lovable for both homeowners and their residents.

Our smarter, future-ready services include:

• Guaranteed rent every month, regardless of if or when your residents pay

• Optimized rental pricing that uses technology and real-time demand to price your home with accuracy

• The Belong app that gives you and your residents access to everything you need

• Innovative financial products including the option to spread maintenance payments over the term of your lease agreement

• Access to dedicated landlords insurance to protect your asset (as well as coverage for your residents)

• Integration with the most popular rental platforms to get your home loved faster

• Instant access to an expansive vendor network of over 10,000 professionals that can handle everything from routine repairs to home upgrades

…and we’re just getting started! Belong is simplifying the rental experience and helping more homeowners reach their financial goals through real estate. Visit our homeowner's page to find out more about services in places like Seattle, Los Angeles, San Francisco, Austin, Oakland, Miami and many, many more.